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Retail Industry Regards M2SYS as the Leading Biometric Vendor



Recently published research mentions that M2SYS is one of the leading companies in the industry. The report goes on to say that M2SYS is going to lead the biometric deployment in the retail sector through 2025, offering their innovative, customized biometric solution for the retail industry, as for the banking and financial sectors, and retail POS.

To be able to offer personalized customer experience significantly differentiates any organization’s ability to compete in the retail industry. That’s why many organizations are using biometric technology to improve organizational efficiency. For example, Forever 21, Inc. has more than 700 retail stores in 48 countries, and to increase service efficiency they implemented the biometric time clock for Kronos. Besides workforce management, biometrics facilitates accurate customer identification which enables companies to understand their customers’ behavior, build a customer persona, guess their buying pattern better and provide prompt customer service.

How M2SYS is Helping Thousands of Retailers

The retail banking industry was one of the early adopters of biometric technology, where they deployed fingerprint biometric technology to identify their account holders. The system accurately identified and retrieved the customer’s demographic data and other financial information from the database and served its users as required. It also helped with the overall advancement of many businesses by reducing administrative costs, lowering average handling time (AHT) and assuring the utmost security.

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